підприємництво. малий бізнес

Inspired by Brown University's beloved course - The Entrepreneurial Process - Danny Warshay's See, Solve, Scale is a proven and paradigm-shifting method to unlocking the power of entrepreneurship. The Entrepreneurial Process, one of Brown University's highest-rated courses, has empowered...

Launch, grow, and scale your membership business What if you could stop chasing one-off sales and build a business that pays you consistently, month after month? In Predictable Profits, membership expert Stu McLaren pulls back the curtain on how to create a thriving membership business that...

THE INSTANT NEW YORK TIMES BESTSELLER Rich people know a secret. In this book, former Wall Street investor Codie Sanchez pulls back the curtain. Most people look for wealth in all the wrong places.. From dropshipping and startups to grinding for promotions, you might believe you have to trade...

A Waterstones Best Memoir of 2024 An Independent and Stylist Best Non-Fiction Book for 2024 The captivating true story of an underdog business – a feminist bookshop founded in Thatcher’s Britain – from a woman at the heart of the women’s liberation movement. What was it like to start a feminist...

'Simon loves dreams and he wants you to live yours. This book will stop you from giving up on your goals and start building the life you want' Jay Shetty, #1 New York Times and Sunday Times bestselling author and host of the On Purpose podcast 'Simon is making a real impact. If you're serious...

An expert guide to building your company’s culture, from the bestselling author and investor Ben Horowitz Ben Horowitz, a leading venture capitalist, modern management expert, and New York Times bestselling author combines lessons both from history and modern organisational practice with...

Bestselling author and serial entrepreneur Dale Partridge provides a concrete, easily executed plan for readers looking to start a business that will result in greater freedom, a stronger family, and healthier finances. Now in trade paper. Dale Partridge, bestselling author and founder of...

An excellent business plan impresses financial backers, provides a clear blueprint for the future of your company and functions as a benchmark against which to measure future growth. How to Prepare a Business Plan explains the process of creating an excellent business plan in an engaging and...

The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your...

This updated edition of Understanding Social Enterprise comes packed with a wealth of learning features to help students understand the theory and practice within this ever expanding field. Updates to this edition include: New case studies and examples throughout Considerations of new...

Co-operative and mutual enterprise is one of the oldest and most enduring forms of business, encompassing co-operatives, mutual firms, friendly societies, and credit unions. This book provides an expert overview of contemporary research in this important field. Governments around the world have...

Teaches students to apply the key principles of innovation and entrepreneurship in a variety of business contexts Now in its fourth edition, Innovation and Entrepreneurship provides an overview and synthesis of the most recent research on innovation and entrepreneurship, offering clear and...

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A fresh look at the boom in entrepreneurship and start-ups – and how it’s changing the world of work. A fresh look at the boom in entrepreneurship and start-ups – and how it’s changing the world of work. A fresh look at the boom in entrepreneurship and start-ups – and how it’s changing the world...

“This book is a must-have resource for anyone looking to break into Hollywood or seasoned veterans who need a quick reference guide.”––Matt Belloni, Founding Partner of Puck News and host of The Town with Matthew Belloni The legal resources of studios and networks are legendary, often...

The inspirational new business book and Sunday Times bestseller from the star of Dragons' Den, teaching you the lessons, habits, and strategies needed to start, run, and grow a business in just six minutes each week. ‘Sara cuts through the noise to show that just six minutes is enough, if you...

National Bestseller Hollywood Virgin is more than a tell-all memoir about the business of show business from the founder and CEO of Virgin's entertainment company—it's about hustle, risk-taking, sudden success, insider realizations, self-discovery, breakdowns, and walking away before you lose...

Ready for a change? Want to integrate your personal and professional life in a more satisfying way? Whether you’re considering going it alone or you just want more fulfilment at work, Ollie Henderson can help. He’s reimagined his own career, and he’s interviewed hundreds of entrepreneurs...

You might think you’re not a natural salesperson, but if you don’t get comfortable promoting your business, you’re not going to HAVE a business for much longer. Luckily, Sara Nasser Dalrymple is here to help. Discover 10 simple principles that you can apply to your business immediately to...

A neuroscientist reveals the mechanisms behind decision-making - and how to make more fulfilling, impactful choices in our work and lives 'One of my favourite neuroscientists' ANGELA DUCKWORTH, author of GRIT 'Intellectually penetrating and beautifully written' ROBERT CIALDINI, author of...

This is not a book about business strategy. Strategy changes like the seasons. This is a book about something much more permanent. At the very heart of all the success and failure I've been exposed to - both my own entrepreneurial journey and through the thousands of interviews I've conducted...

Winner of the 2023 Business Book Award for Wellness and Wellbeing 'This book is exactly what we need in this moment' Simon Sinek, author of Start With Why 'Learning how to manage your energy changes your life. Don't just read this book, do it!' Marie Forleo, author of Everything is...

'The new playbook for building the future. A concise, actionable masterclass on design and strategy.' Reid Hoffman, co-founder of LinkedIn Ever had a good idea but didn’t know how to begin? The New York Times bestselling authors of Sprint reveal the smart way to start ambitious projects. Every...

Книга 1. Створюємо бізнес-модель. Новаторські ідеї для всіх і кожного Успіх не виникає нізвідки: він є результатом наполегливої праці, правильної стратегії та, як показують Остервальдер і Піньє, інноваційної бізнес-моделі. Успішна бізнес-модель зробила компанію LEGO лідером на ринку іграшок...

Вдалий бізнес неможливо створити без ризику. І такий ризик цілком виправданий і потрібний, коли йдеться не лише про прибуток, а й про взаємини між людьми. «Доставка щастя» — це книжка про великі гроші, дружбу і справжню любов до людей; коли родиною є не тільки родичі, а також працівники...

Це видання поєднує особисту історію розвитку сімейного бізнесу та прикладний посібник для підприємців, які цікавляться ресторанною галуззю. Водночас ця книжка показує, наскільки інакше можна ставитися до їжі, бачити в ній не задоволення базових потреб, а культурний код. Авторка відверто...

«Люди купують у людей» — це прикладна книжка про маркетинг і створення бренду від Юлії Колесник. 15 років досвіду роботи з різноманітними індустріями, ринками й бізнес-амбіціями авторка склала в практичний посібник, що буде корисний не тільки для професіоналів, а й для новачків. Це насичений...

Стартапери часто не знають, де шукати клієнтів, як завоювати ринок, збільшити фінансування, наймати людей, які вміють продавати. А про те, щоб отримати венчурне фінансування та знайти інвесторів, узагалі не йдеться. Амос Шварцфарб стане вашим ментором на весь час подорожі світом продажів...

У цій книжці описані основні інструменти управління, які здатні позбавити вашу компанію від організаційного хаосу і підняти на новий щабель розвитку. Кожен розділ містить опис одного з таких інструментів та приклади його роботи. Ви не знайдете у цій книжці якихось надскладних систем для...

Ця книга присвячена одному з фундаментальних принципів організації роботи, використання якого необхідне подолання складнощів в управлінні. Незалежно від того, який розмір компанії сьогодні, читаючи цю книгу, ви побачите, наскільки великий справжній потенціал вашого бізнесу, а також які моменти у...

От Yakaboo: Франчайзинг - это очень непростой вид отношений между рыночными субъектами, требующий огромного внимания и усердия. Предоставление права действовать на рынке от имени развитой компании скрывает в себе множество деталей, все из которых нужно обязательно учесть. Скотт А. Шейн...

Описание: Данная книга — это сборник практических советов и рекомендаций от ведущего в Украине издательства бизнес-литературы «Баланс Бизнес Букс». Здесь описаны все этапы производственного процесса в книгоиздании. Основанная на многолетнем успешном опыте работы в книжном бизнесе, книга освещает...

Кожна людина у душі підприємець. Тільки хтось організовує бізнеси, а хтось втілює свої ідеї і творить у інший спосіб. Однак бути власником бізнесу це завжди високо ризикова затія. Адже саме на Вас лежить кінцева відповідальність за продукт, який випускає компанія, за своєчасність виходу на...

Більшість підприємців керують бізнесом у партнерстві, адже для успіху потрібні ресурси: гроші, компетенції, досвід, зв’язки, бізнес-ідея. З плином часу хтось стверджує, що взяти в бізнес партнера було найкращим рішенням, а хтось шкодує, що зробив цей крок: очікування партнерів один від одного не...

Більшість підприємців ведуть бізнес у партнерстві, оскільки успіху потрібні ресурси: гроші, компетенції, досвід, зв'язок, бізнес-ідея. З часом хтось стверджує, що взяти в бізнес партнера було найкращим рішенням, а хтось шкодує, що зробив цей крок: очікування партнерів одне від одного не...

Книга 1. Продажі з любов'ю Дуже часто продажі подають мало не як насильницьку дію щодо клієнта, якого треба переконати, «продавити» і змусити зробити щось таке, до чого він зовсім не схильний. Натомість автор стверджує, що справжні довготермінові взаємини у бізнесі базуються лише на добрих...

Іронічний бізнес-трилер «Стрибати чи не стрибати» — розповідь про те, як можна перетворити проблеми на можливості. На прикладі звичайного підприємства авторка показує, як систематизація бізнесу, монетизація інтелектуальної власності та франчайзинг можуть стати ключем до порятунку...

Посібник з правил побудови успішного стартапу в Україні ТЕМАТИКА ЕЛЕКТРОННОЇ КНИЖКИ «СТАРТАП-КУХНЯ» Бізнес, підприємництво, менеджмент, нонфікшн, ІТ-бізнес. ПРО ЕЛЕКТРОННУ КНИЖКУ САШІ РЕМІННОГО Як валідувати свою ідею? Де юридично оформити стартап? Що прописати у договорі з співзасновниками...

«Люди купують у людей» — це прикладна книжка про маркетинг і створення бренду від Юлії Колесник. 15 років досвіду роботи з різноманітними індустріями, ринками й бізнес-амбіці-ями авторка склала в практичний посібник, що буде корисний не тільки для професіоналів, а й для новачків. Це насичений...

In this totally revised and updated edition of the underground classic, "The E-Myth", Michael Gerber explores the myths surrounding starting your own business and shows how common assumptions, expectations and even technical expertise can get in the way of running a business...

Покоління Z змінює все. Бізнеси, до яких ми звикли, переважно не пристосовані продавати чи просувати продукти так, як покоління Z звикло купувати. Компанії зазвичай залучають нових співробітників не там, де покоління Z шукає роботу, а ейчари, старші на 20 років, не завжди розуміються на тому...

Кожна людина у душі підприємець. Тільки хтось організовує бізнеси, а хтось втілює свої ідеї і творить у інший спосіб. Однак бути власником бізнесу це завжди високо ризикова затія. Адже саме на Вас лежить кінцева відповідальність за продукт, який випускає компанія, за своєчасність виходу на...

A modern-day Detroit success story that fuels the entrepreneurial fire Irrational Persistence tells the story of Garden Fresh Gourmet, and how two entrepreneurs turned a million-dollar debt to a 100-million-dollar annual revenue. Woody Allen famously said that 80 percent of success is just...

The pathway to bringing laboratory discoveries to market is poorly understood and generally new to many academics. This book serves as an easy-to-read roadmap for translating technology to a product launch – guiding university faculty and graduate students on launching a start-up company. •...

Have you ever dreamed of starting your own landscaping business? Have you been hesitant to put your plans into action? This comprehensive guide contains all the necessary tools and strategies you need to successfully launch and grow your business. Using a friendly, entertaining approach, Owen E...

Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. Learn how YOU can become a player in the hot market for new housing You don't need a fortune or years of...

Entrepreneurial Seoulite might be read as a memoir on Hongdae based on the author’s observations as a member of South Korea’s Generation X. During the 1990’s, Hongdae became widely known as a cool place associated with discourses on alternative music, independent labels, and club culture. Today...

Women’s social entrepreneurship has been proved to alleviate poverty and in parallel to promote gender equality. This book introduces a useful analysis of the field, investigating the emerging phenomenon of women’s social entrepreneurship from both a conceptual and empirical perspective. The...

Can you turn a hairpin into a house? This is the question Demi Skipper set out to answer in May 2020, when she posted an ordinary bobby pin to trade on Facebook Marketplace. She had two rules: no trading with anyone she knew, and no spending her own money on trades. Twenty months and 28 trades...

In today’s noisy marketplace, it’s crucial you find ways to get noticed. But do you shy away from the spotlight for fear of feeling like an idiot or looking like a show-off? Do you see others out there, attracting the kind of attention you wish you could get? If so, you need to Make Yourself a...

Chinese laundry workers unite to fight racism and economic discrimination Combining archival research in Chinese language sources with oral history interviews, Renqiu Yu examines the Chinese Hand Laundry Alliance (CHLA), an organization that originated in 1933 to help Chinese laundry workers...

Would you love to start your own business but feel daunted by the slim odds of success? Do you dream about making millions but simply don't know where to start? Find Your Lightbulb answers all these questions, helping you to harness your ability to make millions from nothing more than a simple...

An insightful look at how you can put net profit income at the forefront of your small to mid-sized business Enable you to make changes that will create a profitable, sustainable business future, Six Steps to Creating Profit authoritatively shows you how to maximize profit for your small to...

The definitive guide to management success for sole practitioners and leaders of small design firms Owning and operating a small architectural design firm can be challenging, with tight project deadlines, on-the-fly meetings, rush proposals, and fluctuating workloads as part of the firm’s...

Inspired by Brown University's beloved course - The Entrepreneurial Process - Danny Warshay's See, Solve, Scale is a proven and paradigm-shifting method to unlocking the power of entrepreneurship. The Entrepreneurial Process, one of Brown University's highest-rated courses, has empowered...

'LifePass is a powerful guide for anyone who wants to take that first step towards achieving their goals.' - JAY SHETTY Introducing The LifePass Method: A unique method of goal setting from the founder of ClassPass that will help you hone in on your feelings, screen out unnecessary...

Many small business owners don’t understand the importance of maintaining a healthy cash flow. More than anything else, cash flow determines the success or failure of a small business. Small Business Cash Flow covers all the basics of cash flow, from selecting a great accountant, to keeping...

Read the Preface, Introduction, and Chapter 1 at thewellnessrevolution.paulzanepilzer.com. Five years ago, Paul Zane Pilzer outlined the future of an industry he called “wellness” and showed readers how they could get in on the profitable bottom floor. The New Wellness Revolution, Second Edition...

IS YOUR BUSINESS VULNERABLE TO FRAUD? It's not a secret that corporate fraud and scandal are real threats to business today, from which no business, large or small, is immune. Fraud losses are devastating-but they are also highly avoidable. Policies & Procedures to Prevent Fraud and Embezzlement...

Declines in real wages, increases in the number of poor families, and cutbacks to welfare and other safety-net programs have stimulated the popularity of microenterprise development programs (MDPs). These programs typically offer training and loans to individuals seeking to operate very small...

The entrepreneurship techniques you need to build sustainable growth to today’s overcrowded marketplace Equal parts instruction and inspiration, The Entrepreneur’s Book of Actions provides the tools you need to build a successful company by discarding old habits, thinking in a new way, and...

Honorable Mention, 2019 Saul Viener Book Prize, given by the American Jewish Historical Society A vivid history of the American Jewish merchants who concentrated in the nation’s most important economic sector In the nineteenth century, Jewish merchants created a thriving niche economy in the...

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Small Business Marketing For Dummies helps you promote your business. It is designed specifically for the busy small business owner, giving you simple but powerful ways to spread your message - all at little or no cost. It shows you how to build your company’s profile, attract new customers and...

Build an empire step by step Don't risk a small fortune trying to make a big one. Let acclaimedconsultant Don Debelak show you how to get your exciting newproduct off the drawing board and into the marketplace--withoutlosing your shirt! In this book, you'll learn what every inventorand...

Practical and proven masterclasses for simple and effective small business marketing This straightforward, practical book cuts through the morass of marketing theory to reveal the practical steps that small businesses can take to achieve phenomenal marketing results. Presenting fifteen...

An inside look at how companies and executives rise and fall, with important lessons for all aspiring entrepreneurs The Good Fail is part business story, part guilty pleasure, exploring Richard Keith Latman's very public missteps and the painful lessons he learned as a result, presented to...

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Focus on connecting with small-medium business owners, leaders, managers, and entrepreneurs Speak at conferences, workshops, and retreats Submit to major industry reviewers, including Publisher’s Weekly and Foreword Reviews Use videos on click funnel pages landing pages to pull in traffic...

Integrate Agile methodology into your business with this stunning guide to the latest management techniques Corporate Agility is the must-have guide on adopting Agile methodology for businesses of all shapes and sizes. This visually stunning book delivers six key lessons that you must learn in...

In The Kinfolk Entrepreneur, author Nathan Williams introduces readers to 35 creative business owners around the globe, offering an inspiring, in-depth look behind the scenes of their lives and their companies. In The Kinfolk Entrepreneur, author Nathan Williams introduces readers to 40 creative...

Contract work is more important than ever—for better or for worse, depending on one's perspective. The security once implied by a full-time job with a stable employer is becoming rarer, thereby erasing one of the major distinctions between "freelance work" and a "steady gig." Why hang on to a...

They’re often behind the scenes, letting their work take center stage. But now Nathan Williams, founder and creative director of Kinfolk magazine and author of The Kinfolk Table, The Kinfolk Home, and The Kinfolk Entrepreneur—with over 250,000 copies in print combined—brings more than 90 of the...

A practical and inspiring book for misfit business rebels. Misfit to Maven is more sex, drugs and misadventure than other business books – reminding us all how extraordinary we can be, it will leave you inspired and ready to build a life as extraordinary as you are, that feels as good on the...

Springer Book Archives A principal theme of the book is a plea for ' real venture capital', with the venture capitalist adding substantial value to companies and their founders through a wide knowledge of business, in contrast to the purely financial skills required in other sectors of the...

When matched with Asian mega trends in culture, demographics and economics, BioScience products provide huge potential for exploitation and value creation in the coming years. This potential will be further enhanced by the declining capacity of the world's oil reserves to provide hydrocarbons...

Often downplayed in the excitement of starting up a new business venture is one of the most important decisions entrepreneurs will face: should they go it alone, or bring in cofounders, hires, and investors to help build the business? More than just financial rewards are at stake. Friendships...

Thinking about getting up and telling the world what you stand for is daunting. Actually doing it is terrifying but the rewards are incredible. Imagine spending every waking hour doing what you love... Authentic shows how to do just that. In Authentic, Neil Crofts offers inspiration for...

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Die meisten Büroprobleme haben direkt oder indirekt mit Stapeln zu tun. Schon bei der morgendlichen Ankunft am Arbeitsplatz vertreibt ihr Anblick die Lust auf den Tag. Während des Tages kämpft man mit ihnen um die Herrschaft über die Tischoberfläche und auf dem Weg nach Hause winken sie einem...

The book builds the fundamentals and construct of Angel Investing, grounds up from the learnings and experiences of top Angels in India, along with the universally acknowledged and accepted basics. It is based on experiences of top 20-25 Angels in India to build the construct across all aspects...

The leading authority on network marketing shares everything you need to know to lead a successful direct sales team. Defcon 1 Direct Selling is the must-have playbook for anyone leading a direct sales team. It’s Gage’s follow up to the international bestseller, Direct Selling Success, and...

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This is the first comprehensive book that aims to understand how the novel coronavirus has impacted the venture capital industry. The analysis suggests that the industry has been undergoing profound changes. Specifically, the book assesses the short- and long-term impact of the economic...

The digital transformation of the business environment and its impact on firm performance is of central interest in economics and management. However, it is still an open question how firms should optimally align their business models and strategies for the digital era. Daniel Wittenstein...

Exposes current policy myths around entrepreneurs and development in Africa, demonstrating the counterproductive consequences of misguided policy. Entrepreneurs and Small and Medium-sized Enterprises (SMEs) have become the darlings of neoliberal development thinking, with the received wisdom...

How to start, grow, and succeed in the food truck business. Food trucks have become a wildly popular and important part of the hospitality industry. Consumers are flocking to these mobile food businesses in droves, inspiring national food truck competitions and even a show dedicated to the...

Improve business efficiency, eliminate day-to-day mishaps, and prepare for the worst-with effective disaster contingency planning Now in a Second Edition, Prepare for the Worst, Plan for the Best: Disaster Preparedness and Recovery for Small Businesses presents you with proven guidelines for...

This book explores factors which impact the viability and growth of business enterprises. In particular, the role of entrepreneurship, organizational learning, and business strategy — including licensing strategy — are considered in some detail. It presents fundamental thinking about business...

This book discusses practical issues of innovation and entrepreneurship. It first outlines the basic factors contributing to economic growth in the knowledge-based economy. Portraying wealth creation as taking scientific research results from lab to market, it identifies two interlinking...

Thanks to the decreasing cost of prototyping, it's more feasible for professional makers and first-time entrepreneurs to launch a hardware startup. But exactly how do you go about it? This book provides the roadmap and best practices you need for turning a product idea into a full-fledged...

A quintessential American dream story from a Mexican entrepreneur who shares the tale of building a multi-million-dollar business from scratch, complete with both success and failure, and always a vision of hope Leal came to the U.S. penniless as a teenager, speaking almost no English; he...

This study aims to reconstruct the activities of enterprises and individuals over two decades in one developing country (Hungary), within and across four politico-economic domains (agriculture, infrastructure/construction, commerce, and manufacturing), from the initial Stalinist obsession with...

This book provides an understanding of ‘opportunity recognition’ as a catalyst and crux of the entrepreneurial process. Grounded in research, it introduces the key concepts at the heart of entrepreneurship theory and practice and demonstrates how entrepreneurship differs from management in...

Provides a practical introduction to business design and entrepreneurship in the digital economy for non-business students. The digital economy encompasses more than half the world, and in today's business market, those with a technology background have an advantage. This textbook provides...

In this eye-opening and engaging book, founder and chief executive of REAL Success, Paul Harris, examines some of the hard truths and challenges behind why so many farm owners and managers struggle to maintain a thriving, happy and loyal workforce. The lessons and learning uncovered throughout...

Shortlisted as a finalist in the Business Book Awards 2023 From angels to unicorns, the startup world has its own unique, and occasionally impenetrable language. If you’re learning about entrepreneurship, thinking of starting or joining a startup or dipping your toes in the world of investing –...

Family-owned businesses are among the most notable and numerous in the world. Some are global brands employing thousands – think Walmart, Ford and JCB – others are much smaller, more local enterprises run by their owners and staffed entirely by their family. But however big or small, running or...

For undergraduate and graduate courses in entrepreneurship and/or small business management. Discover how to successfully launch and manage a small business. Open your students’ minds to the possibilities, challenges, and rewards of becoming a small business owner with Entrepreneurship and...

Can a book inspire action? Can it make us get up and move? Start something? Live differently? This is The Book of Do. Within these pages you ll find over 50 colour photographs, 30 illustrations, 8 lists, 6 recipes, 4 diary entries and hundreds of ideas around business, creativity, resilience and...

The intertwining of Economics, Knowledge and Renaissance, introduced by Piero Formica in this book as ‘Econaissance’, fosters the culture of entrepreneurialism, and imagines the reawakening of learning and culture. Acknowledging that schools of thought inherited from the past must be reimagined...

Entrepreneurship has long been recognized as a key socioeconomic activity that is essential for regional economic development. Entrepreneurship research in developing countries often uses macro level or meso level analyses of large surveys to examine institutional constraints and enablers of...

Younger, leaner, and more innovative organizations have thrived in recent years despite the disruptions caused by Covid-19. For startups, the current scenario depicts an encouraging framework: they have demonstrated a strong and innate ability to adapt, finding new solutions to cope with...

Provides a practical introduction to business design and entrepreneurship in the digital economy for non-business students. The digital economy encompasses more than half the world, and in today's business market, those with a technology background have an advantage. This textbook provides...

Written by teachers and successful entrepreneurs, this textbook includes guidance, instruction and practical lessons for the prospective entrepreneur. Authors, educators and successful entrepreneurs wrote this textbook with the primary goal of maximising your chance of entrepreneurial success...

Rowdy Entrepreneurs and Insecure Dinosaurs is about invention and innovation in the context of postmodern society and information economy. It applies "popular culture" theory to such companies as Virgin, Microsoft, and Apple, to analyse their innovation strategies. This is the first book of its...

Integrates theories and frameworks with global cases to illustrate how business model innovation can solve business and societal problems. What strategic challenges are faced by both start-ups and incumbent firms, and what opportunities do these challenges create for business model innovation...

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For courses in entrepreneurship. A Comprehensive Guide to Business Ventures Successfully Launching New Ventures explores the allure of entrepreneurship, teaching students how to successfully start their own businesses. With real business profiles of inspiring young entrepreneurs, the text...

To sustain economic growth, emerging economies should manage strategically global-local interfaces by promoting locally owned businesses. Many developing countries still face difficulties initiating and sustaining economic development. Such difficulties have been exacerbated by the COVID-19...

Creating success-and avoiding failure-for small and medium-sized businesses has proven-over a sustained period-to be the direct result of the decisions and actions made by their leaders about the internal structures of these businesses. By focusing on building a strong core, business founders...

Reignite your creative-thinking skills to produce innovative solutions Organizational Creativity: A Practical Guide for Innovators and Entrepreneurs by Gerard J. Puccio, John F. Cabra, and Nathan Schwagler, is a compelling new text designed to transform the reader into a creative thinker and...

This popular and well received standard text on Entrepreneurship has been completely revised and updated for the second edition. The text retains the favourably reviewed features of the first edition which include the importance of context, diversity and differing international entrepreneurial...

This popular and well received standard text on Entrepreneurship has been completely revised and updated for the second edition. The text retains the favourably reviewed features of the first edition which include the importance of context, diversity and differing international entrepreneurial...

Financial Times Business Top Title March 2022 How could a large collection of small companies, most with fewer than 50 employees, rise to compete with Big Pharma, one of the world's most breathtakingly expensive and highly regulated industries? Beginning in the 1970s, several scientific...

High foreign aid dependence, poor human capital, rising high youth unemployment and poverty are just some of the reasons that Africa represents such a striking symbol of global inequality today. In this book, the author draws on his research and experience of working with key stakeholders to...

Written by a team of leading international scholars, this new book treats entrepreneurship as an ever-evolving social phenomenon, and explores the recent trends that impact it, such as: digitisation; disruptive technologies; the rise of the ′gig′ economy and; the growing importance of...

Develop the necessary skills and knowledge for successful business management Essentials of Entrepreneurship and Small Business Management, 9th edition, Global Edition, by Norman M. Scarborough and Jeffrey R. Cornwall, teaches you how to launch and successfully manage a small business. The text...

Countless books have been written about the exploits of iconic entrepreneurs. Yet when we look beyond the headlines and the hype to explore the mindset of everyday entrepreneurs, a common logic begins to emerge - one that enables ordinary people to accomplish extraordinary things. In this...

Helpful planner to drill down, get organized, and start putting concepts from The 9% Edge into action The 9% Edge Yearly Planner is a companion to The 9% Edge that gives readers all of the hands-on tools they need to seamlessly implement the proven principles contained in the main book. Written...

Africa is seen as the next large growth economy, but with this potential comes concerns about exploitation from outside interests. Based on the real-world experiences of Demi Samande, award-winning entrepreneur, this book provides a toolkit for aspirational and savvy African entrepreneurs, as...

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David Bornstein's How to Change the World is the first book to study a remarkable and growing group of individuals around the world--what Bornstein calls social entrepreneurs. These men and women are bringing innovative, and successful, grass-roots approaches to a wide variety of social and...

The 2018 Edition has been radically updated whilst maintaining all of the classic advice from earlier, successful editions. “This book changed my life and helped me found an international business that eventually sold for many millions of pounds. If only I’d found it sooner!” Justin Gayner...

Brexit is arguably the most significant UK foreign and economic policy event since at least 1945. Opinion is bitterly divided between whether to leave, when to leave, how to leave and even on what Brexit is. Mastering Brexits Through the Ages: Entrepreneurial Innovators and Small Firms - The...

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Entrepreneurial Seoulite might be read as a memoir on Hongdae based on the author’s observations as a member of South Korea’s Generation X. During the 1990’s, Hongdae became widely known as a cool place associated with discourses on alternative music, independent labels, and club culture. Today...

Finally, a new kind of business startup book—packed full of practical advice plus essential legal information you really need but don’t get in business school or anywhere else! The 7 Secret Keys to Startup Success is the one book every entrepreneur should have. David J. Muchow, an...

Remove your doubts about AI and explore how this technology can be future-proofed using blockchain's smart contracts and tamper-evident ledgers. With this practical book, system architects, software engineers, and systems solution specialists will learn how enterprise blockchain provides...

Das Handwerk hat ein Imageproblem. Es gibt kaum einen Bereich, in dem es so an qualifizierten Fachkräften und geeignetem Nachwuchs mangelt wie dort. So gehen junge Menschen lieber studieren und übersehen ganz, dass im Handwerk auch eine lukrative Zukunft liegen könnte. Das Buch von Nicole M...

Could your ‘small’ business be a Blue Whale just waiting to break the water? Whether you’re in your third week or third decade of business, no matter what your current turnover is or what life stage you’re at, it’s never too late to re-evaluate your goals and your ambitions. But if you’re ready...

Now in paperback: Legendary business coach and entrepreneur Dean Graziosi takes you from where you are in life to where you want to be, using simple tools to reshape daily routines and open new doors to prosperity--whether you're a fellow entrepreneur, an employee or executive, or a new grad in...

Ein Team erfolgreich zu führen, zu motivieren und zusammenzuhalten ist schwerer, als es aussieht, besonders wenn man ganz neu in der Führungsrolle ist. Reiner Schon erklärt Ihnen daher, wie Sie schon in den ersten 100 Tagen den Grundstein für eine gute Zusammenarbeit mit Mitarbeitern und...

This unofficial compilation reviews the 100 best TED talks about innovation from great minds worldwide. With quirky graphics and memorable quotes, Great TED Talks: Innovation will challenge your thinking, open your mind to new perspectives, and ignite your passion for innovation. Learn how to...

A comprehensive history of fraud in America, from the early nineteenth century to the subprime mortgage crisis In America, fraud has always been a key feature of business, and the national worship of entrepreneurial freedom complicates the task of distinguishing salesmanship from deceit. In...

This volume is an unconventional foray into the underworld of baseball. It looks at issues such as baseball's cult of memory, numerology in sport and society, the emergence of an anti-competitive league and exploitation by a cartel. Nominated for the Casey Award for 1999's Best Baseball Book...

Accounting has a reputation as a technical and jargon-heavy subject, but there is no reason why those without formal training cannot master the basics of interpreting accounts and making good decisions. Accounting for Non-Accountants assumes no prior knowledge of the subject area and is...

Rethink your way to a better life In business, and in life, everything is changing fast, apart from how we behave. Our ways of thinking and making decisions have changed little since we lived in agricultural and industrial societies, but the problems we now need to solve are entirely different...

Focus on connecting with small-medium business owners, leaders, managers, and entrepreneurs Speak at conferences, workshops, and retreats Submit to major industry reviewers, including Publisher’s Weekly and Foreword Reviews Use videos on click funnel pages landing pages to pull in traffic...

In this fourth edition of the bestselling business book Managing Humans, author Michael Lopp continues to draw leadership advice from some of the most important software companies of our modern age. Educational stories from companies such as Apple, Slack, and Pinterest detail the experiences of...

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Want to make twice as much money with half the work? It's time to shift your mindset, recognize your worth, and become a successful entrepreneur on your own terms! ‘Denise is a much-needed voice of practical wisdom.’ Marie Forleo, founder of B-School Feeling burned-out by your business? Sick...

Could your ‘small’ business be a Blue Whale just waiting to break the water? Whether you’re in your third week or third decade of business, no matter what your current turnover is or what life stage you’re at, it’s never too late to re-evaluate your goals and your ambitions. But if you’re ready...

** AN ABSOLUTE MUST-READ: A BRAND NEW ELON MUSK BIOGRAPHY** In 2022 Elon Musk - one of the richest and best-known people on earth - made headlines worldwide with his bid to buy Twitter, and he is often in the news for his entrepreneurial exploits and his controversial tweets. Who is this...

Running your own small farm is demanding enough, but making it profitable presents a host of further challenges. In this business-savvy guide to farming on a small scale, Sarah Aubrey covers everything from financial plans and advertising budgets to web design and food service wholesalers. Learn...

Family Business Management provides an accessible overview of the core aspects of family business, with an international, practice-based perspective. Structured in four parts, the book covers key topics such as family firm goals, conflict management, human resources, strategy, financial...

In Lead Upwards: How Startup Joiners Can Impact New Ventures, Build Amazing Careers, and Inspire Great Teams, startup marketing leader Sarah E. Brown delivers an illuminating and accessible guide to maximizing your impact and delivering results in a startup leadership role. The author draws on...

An expert marketer demystifies the art and science of marketing while offering tools, insights, and ... peace of mind. Marketing often scares entrepreneurs. They've sweat buckets coming up with a valuable product or service, and now they have to sell it? Won't it sell itself? No. But, as...

Unleash your full potential. Take control of your financial future. At twenty years of age, Samuel Leach was studying at university. He appeared to be a typical student, but there was something different about him. Whilst his classmates were engrossed in their studies, as well as their...

The Fashion Designer's Resource Book is an overview of the fashion industry as a business, combined with information about the life of a fashion entrepreneur and the creativity and skills required to succeed. The Fashion Designer's Resource Book is a fashion resource and lifestyle book that...

Provides professionals with practical, step-by-step guidance to setting up a successful freelance business, either full- or part-time. Going Freelance profiles over 150 professions where independent freelancers are in high demand, including accounting, financial planning, law, editing...

Everything you need to know about forming an S corporation orlimited liability company This new Second Edition of How to Start Your Own S Corporationprovides small business owners with the real facts about forming anS corporation. Newly updated, this one-of-a-kind guide tells youeverything you...

This comprehensive book will ensure your business plan is robust enough to start, run or revitalise any business enterprise. Whether your goal is raising start-up finance for a new business, requesting venture funding from a corporate parent or directing operational management, The Definitive...

Eliminate debt and save your way to financial freedom with social media sensation Santis O’Garro’s fool-proof advice. In December 2018, Santis O’Garro found herself in a dire situation: a newly single mother in €15k of debt, with bills mounting and no one to turn to for help. Something had to...

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This book draws on almost five decades of entrepreneurial experience and innovation and offers a broad perspective on ethical tech startups. It approaches the subject on two fronts by considering both the business of ethical technology as well as the challenges of tech startups with an...

Less talk, more action: how to get things done by the worldwide bestselling authors of The Decision Book LEARN THE TECHNIQUES YOU NEED TO STOP PROCRASTINATING AND START GETTING THINGS DONE Every day we begin new projects, or try to find pleasure in the ones we're working on - and above all, we...

Ditch your day job or set up your side project with this ultimate guide to starting and running your own creative business. Ditch your day job or set up your side project with this ultimate guide to starting and running your own creative business. From two successful entrepreneurs who share...

If you want to move products, you need to move people. And if you want to move people, you need to move minds. This is what modern B2B marketing is all about. It’s time to wake up to the power of branding, purpose, stories, emotion, people and culture to drive growth. There is something...

Whether you’re about to start your own business or have already taken the plunge and want to keep everything on track, make sure you have a copy of The Financial Times Guide to Business Start Up on your shelf. Regularly updated, this edition covers all the latest legal and financial changes you...

‘The ultimate companion for any small business owner’ - Holly Tucker, Founder of notonthehighstreet and Holly & Co ‘I dare you to read this book and NOT make more sales - you couldn’t have a better guide!’ - Lucy Sheridan, The Comparison Coach ‘Filled with straightforward advice that will help...

‘The ultimate companion for any small business owner’ - Holly Tucker, Founder of notonthehighstreet and Holly & Co ‘I dare you to read this book and NOT make more sales - you couldn’t have a better guide!’ - Lucy Sheridan, The Comparison Coach ‘Filled with straightforward advice that will help...

Budding entrepreneurs face a challenging road. The path is not made any easier by all the clichés they hear about how to make a startup succeed—from platitudes and conventional wisdom to downright contradictions. This witty and wise guide to the dilemmas of entrepreneurship debunks widespread...

Media Campaign: Targeting trade publications and select business outlets. Website: Will work with the author to build a dedicated landing page for the book at trellis.asia, including a pre-order incentive/bonus offer. Social Media: Three-month pre-order campaign targeting the author's 8.8k+...

SHORTLISTED: Business Book Awards 2021 - Change & Sustainability The environmental crisis, disruptive technologies, unforeseen competitors and unpredictable consumers are deeply challenging issues keeping business leaders awake at night. Influencers & Revolutionaries describes the emerging...

Today’s journalism and communication students need the tools to develop and maintain their own media businesses and freelance careers. In addition to mastering the basics of converged journalism practice, they need training in business entrepreneurship, mass communication and business law, and...

The Intrapreneurship Formula is a practical guide for corporate leaders and managers who aspire to drive corporate innovation. The world we are in today is experiencing an acceleration of technological advancement. More companies are facing disruptions. Companies must innovate to survive. 80% of...

Entrepreneurship: no guts, no glory is a provocative scientifically reasoned book about the impact of entrepreneurship on the economy and our quality of life. Until recently, entrepreneurs that failed were shamed publicly. While this is no longer the case, we are still far away from a society...

In this book Ruxandra Maria Bejinariu introduces an innovative approach related to improving the risk assessment process by using unexploited methods that have been mainly used in limited areas of business and identifying both threats and opportunities that can be generated as a result of risk...

Roman Liedtke investigates the causes of the failure of business incubators in developing countries. Based on the insights of an incubator program in Namibia, he develops a new absorptive capacity model which enables incubators in developing countries to improve their processes in order to...

The interplay between accounting, innovative entrepreneurship, and knowledge management is an increasingly crucial and yet under-researched topic. These apparently compartmental debates need to be integrated and comprehended as a whole to support the entrepreneurial adventure in this new era...

A project-management approach to your most exciting project of all - career freedom. BUSINESS BOOK AWARDS 2022 SHORTLISTED TITLE You want to be your own boss, but how do you make the right decision and make it happen? The world of work is unrecognizable from when you started your career. It’s...

There are lots of founders and lots of ideas floating around to help improve the delivery of healthcare services and positively affect the health of each of us as individuals, as well as groups of patients afflicted by chronic or acute diseases. Unfortunately, many of these ideas never reach...

An essential and encouraging guide to growing your small business, achieving your goals and overcoming obstacles along the way. 'A must-read for anyone looking to do big things, and refusing to give up in the face of these obstacles.' SARA DAVIES, Entrepreneur and TV Personality An essential...

From enshittification to stochastic parrots, the startup world has its own unique and occasionally impenetrable language. If you’re learning about entrepreneurship, thinking of starting or joining a startup or dipping your toes in the world of investing, the sheer number of acronyms, buzzwords...

This practical book explores the conflicts of running a private practice that needs to be ethical and responsive to clients′ needs at the same time as being a successful and profitable business. The author provides straightforward advice and guidelines about how a business can be set up and...

This updated edition of Understanding Social Enterprise comes packed with a wealth of learning features to help students understand the theory and practice within this ever expanding field. Updates to this edition include: New case studies and examples throughout Considerations of new...

Master each step of the complete "life cycle" of a firm with Leach/Melicher's ENTREPRENEURIAL FINANCE, 7E. This edition vividly explains the theories, corporate finance tools and techniques you need to start, build and eventually harvest a successful entrepreneurial venture today. Using an...

Two internationally recognised founders. One revolutionary playbook for achieving financial freedom - wherever you come from. 'A great book to learn from - It's time to reclaim our financial future, unapologetically' BOLA SOL, author of Your Money Life 'A testament to the power of financial...

Creative Insecurity is a serial entrepreneur’s wisdom on embracing the unknown and bravely asking the question: “What am I missing?” Is insecurity positive or negative? Answer: It’s both. While fear-based toxic insecurity can undo even the brightest leaders, your strongest position comes from...

In a globalised world, entrepreneurial ventures and innovation projects today tend to function internationally across a range of different countries and regions in order to be successful. It is vital therefore for entrepreneurs, innovators and indeed all business professionals to be thinking and...

In a globalised world, entrepreneurial ventures and innovation projects today tend to function internationally across a range of different countries and regions in order to be successful. It is vital therefore for entrepreneurs, innovators and indeed all business professionals to be thinking and...

The area of female entrepreneurship has been the topic of academic debate and support from the United Nations, European Union and other international bodies, for benefits such as economic growth, creation of new jobs, increasing gender equality and decreasing levels of poverty. While...

The Entrepreneur Within is an innovator’s playbook to help ideas gain traction, scale quickly and keep an entrepreneurial mindset alive within any organisation. Large companies often lose the creative spark that brought them success and get weighed down by the complex systems built up within...

Книга 1. Просто Космос. Практикум із Agile-життя, сповненого сенсу й енергії Успішна підприємиця й авторка бестселера «Космос. Agile-щоденник для особистого розвитку» Катерина Ленгольд упевнена в тому, що в нескінченній гонитві за успіхом головне — не втратити себе. Досягти балансу у житті...

Як валідувати свою ідею? Де юридично оформити стартап? Що прописати у договорі з співзасновниками? Коли залучити першого найманого працівника? Яку зарплату виплачувати собі? Як залучити кошти від того омріяного інвестора? Ця книжка — написаний людською мовою посібник про те, як створити...

Ілон Маск, Емі Роу Клемент, Пітер Тіль, Джулі Андерсон, Макс Левчин — імена, які бентежать нашу уяву. Колись ці люди були невідомими творцями пересічної компанії, яка проводила онлайн-платежі, а сьогодні їх вважають одними з найвпливовіших у технологічній галузі. Після створення PayPal вони...

Мрієте про розвиток бізнесу, але не знаєте де на це взяти кошти? Тоді до вашої уваги чудовий інструмент залучення коштів. Гранти - це гроші, які не потрібно повертати! У цій книзі авторка розповідає - що таке гранти та де брати інформацію про них. Як пройти комісію та як виглядають заявки, які...

У «Agile продукт-менеджмент за допомогою Sсrum» провідний консультант Scrum Роман Піхлер на основі реальних прикладів презентує широкий спектр гнучких методів управління продуктами, в тому числі створення рішень для Аgile-продуктів, урахування вимог, що виникають, завчасне використання відгуків...

«Створюємо бізнес-модель» — настільна книжка для стратегів, генераторів ідей та інноваторів, які прагнуть відкинути вже застарілі бізнес-моделі та створювати компанії майбутнього. Тематика Бізнес, підприємництво, менеджмент, інновації. Про книжку Успіх не виникає нізвідки: він є результатом...

Які паралелі між сімейною справою Ельворті й сучасною «Розеткою»? Між новатором Кульженком та SoftServe? Історія українського підприємництва — складна, цікава, звивиста, тривожна і неймовірна. В ній коріння перемог і поразок українських бізнесів XXI століття. Історії та контексти прийнятих...

«Ощадливе виробництво від А до Я» задовольнить потребу в інформації, поясненнях, рекомендаціях і структуруванні знань підприємців, менеджменту та викладачів методології ощадливого виробництва. Це один із найбільших довідників із lean-менеджменту й перша книжка-довідник українською. Формат: Скан...

Як побудувати бізнес на творчості в українських реаліях? Як заробляти на своїй креативності? Олександра Фідкевич, директорка проєкту «Євген Клопотенко» має у цьому успішний досвід і написала про це книжку. «Як начинити гадюку салом» – це покрокова інструкція, з чого починати розвиток власної...

Яскравий особистий бренд має вирішальне значення для підприємницького успіху, а нові технологічні реалії диктують жорсткі принципи просування та реклами. Інтернет-платформи — трамплін, який дасть старт успішному бізнесу. І Гарі Вайнерчук знає все про те, як правильно «стрибнути». У своїй книжці...

У книзі «Розробляємо ціннісні пропозиції» ви знайдете докладні роз'яснення, як розробляти ціннісні пропозиції й аналізувати їх, не витрачаючи зайвих грошей і часу. Доктор Александр Остервальдер – один з авторів книжки «Розробляємо ціннісні пропозиції» пропонує покрокові дії для розробки й...

Конкуренція у бізнесі в епоху мереж надзвичайно жорстка: всього за одну ніч хтось може збанкрутувати, а хтось — розбагатіти. Та водночас інтернет дарує нові, небачені можливості. Момент, коли компанія пропонує унікальний продукт на чітко окресленому ринку через надійний канал збуту — ідеальний...

Покоління Z змінює все. Бізнеси, до яких ми звикли, переважно не пристосовані продавати чи просувати продукти так, як покоління Z звикло купувати. Компанії зазвичай залучають нових співробітників не там, де покоління Z шукає роботу, а ейчари, старші на 20 років, не завжди розуміються на тому...

ТЕМАТИКА Бізнес, менеджмент, ресторанна справа, кав’ярня. ПРО КНИГУ Цю книжку має прочитати кожен, хто мріє про власну кав’ярню чи має її — і це не перебільшення. Досвід Коліна Гармона збереже ваші час, гроші й фінанси. Чи знали ви, що одна з найпоширеніших проблем кав’ярень — каналізація? А що...

Це курс лекцій Пітера Тіля Computer Science 183: Startup, який він прочитав у 2012 році студентам Стенфордського університету. Обговорення ідей і досвіду викладача як успішного підприємця й інвестора вийшло за межі університетського кампусу — на сторінки видання New York Times. Блейк Мастерс...

Ця книжка для: підприємців, які відчувають себе природженими створювати, очолювати й перемагати власників малого бізнесу, які шукають виходу за усталені рамки тих, хто поки лише мріє про власну справу - Бестселер The New York Times, The Wall Street Journal, The Sunday Times. № 1 у розділах...

"Ця книга переверне ваше уявлення про сервіс. Навчить мислити по-іншому, нестандартно, розвіє ваші упередження, що «сервіс — це дорого» або «сервіс — не на часі». 20 топових бізнесменів та керівників бізнесу поділяться з вами своїм досвідом, як побудувати клієнтоорієнтовний та конкурентний...

МІФ АБО РЕАЛЬНІСТЬ ПРО ЗРАДИ ПРОГРАМІСТІВ СВОЇМ РОБОТОДАВЦЯМ. А чи можна ЦЕ вважати зрадою? Адже кожен має право у вільний від роботи час робити те, що він захоче. У нас не рабовласницький лад із поділом на Господарів та Рабів. А значить, і підробіток на стороні має право назватися: Хобі. Може...

"Ця книга переверне ваше уявлення про сервіс. Навчить мислити по-іншому, нестандартно, розвіє ваші упередження, що «сервіс — це дорого» або «сервіс — не на часі». 20 топових бізнесменів та керівників бізнесу поділяться з вами своїм досвідом, як побудувати клієнтоорієнтовний та конкурентний...

Як побудувати бізнес на творчості в українських реаліях? Як заробляти на своїй креативності? Олександра Фідкевич, директорка проєкту «Євген Клопотенко» має у цьому успішний досвід і написала про це книжку. «Як начинити гадюку салом» – це покрокова інструкція, з чого починати розвиток власної...