Turn AI into your secret weapon for high-converting copy – without wasting months figuring it out on your own
John McIntyre
Creator of AI Copywriting Secrets
Everyone’s got access to the same AI tools now.
ChatGPT. Claude. Gemini. Whatever.
And just like when you give everyone the same set of power tools…
…some people build mansions…
…others barely put together a wonky birdhouse.
Same tools.
Different results.
Why?
Because the tool isn’t what makes the difference.
It’s how you use it.
You still need to know:
- What to build
- Why it works
- And how to actually get it done
It’s the same with AI.
You can have all the access in the world, but if you don’t know how to use it properly, you’re just wasting time.
So the tool isn’t the advantage.
Knowing how to use it is.
That’s where AI Copywriting Secrets (Volume 2) comes in.
It’s your step-by-step guide to getting the most out of AI tools like ChatGPT, Claude and Gemini – so you don’t have to spend months on YouTube figuring it out on your own.
I know, it’s only been three months since Volume 1.
So why are we doing this again already?
Because AI is evolving faster than anything we’ve seen before.
Honestly? We could run this every month and still not keep up.
But we’ve settled on every 3 months (for now).
So no, this isn’t some lazy money grab.
It’s a timely, tactical update for copywriters who want to stay sharp instead of falling behind.
Volume 2 is the same format as last time:
I jump on Zoom with each expert…
I hit record…
And I ask them one thing:
No intros.
No fluff.
No “What is AI?”
Just raw, unpolished, over-the-shoulder tutorials with smart marketers showing how they actually use AI.
There’s no studio lighting.
No fancy slide decks.
It’s more like eavesdropping on a private 1-on-1 coaching session – with explanations along the way.
Some sessions are super practical – screen shares, live demos, swipeable prompts.
Others go deep on frameworks, strategy and how to think about AI like a pro.
Either way, the goal’s the same:
Tips and tricks you can use instantly to save time, earn more and have more freedom.
All you need is one idea from this collection to get your money’s worth.
Could you find similar tips on YouTube? Probably.
But it’d take you weeks to filter through the junk, and it still wouldn’t be this focused or this good.
Last but not least, a warning:
While every session is designed to deliver serious value on its own, the guests do pitch their stuff – because I ask them to.
Jon Benson talks about BNSN, his AI copywriting software.
Tom Ruwitch talks about his app.
David Deutsch and David Garfinkel tell you how to get them as copy coaches.
Everyone shares what they’re working on – and yeah, they sell it.
So if you’re allergic to being sold off the back of this… maybe skip this.
But if you’re cool with a little selling in exchange for some killer AI tips for copywriters…
You’re in the right place.
Cheers,
Here’s What You’ll Discover In Volume 2
(experts listed in alphabetical order)
Adil Amarsi
From Generic to Genius: The 3 Tweaks That Make AI Sound Like You
In Adil’s session, you’ll discover:
The “Prompt Like a Psychologist” Hack – How Adil uses buyer traits, emotional triggers, and cult-brand tactics to train AI before a single word is written
The AI Branch Breaker – Why writing a 5-email sequence in one go ruins your flow – and the one-sentence fix that saves it
The “Only One Email” Rule – Adil’s sequencing strategy that makes ChatGPT write emails that actually connect and convert
The “Don’t Polish a Turd” Rule – Why editing AI garbage still gives you garbage – and what to do instead
The “Instant Yes” Buyer Primer – How Adil prompts AI to target ADHD buyers who don’t need long nurture funnels
The 3-Year Adpocalypse Forecast – Why Adil predicts AI will crash markets before direct response roars back stronger
What’s included:
38-minute video with subtitles
Transcript
Bill Mueller
The “Drop-In Dialogue” method that makes emails read like a juicy Netflix drama… even if you’re writing about toothbrushes
In Bill’s session, you’ll discover:
The “Drop-In Dialogue” Hack – How Bill uses 3–5 lines of AI-written conversation to give flat emails a heartbeat, a punchline, and a trust boost
The Skeptical Friend Framework – A dead-simple prompt that turns objections into laughs – and gets readers nodding instead of deleting
The “Show, Don’t Tell” Mini Script – Why fictional dialogue in your emails feels more real than facts, stats, or testimonials
The Inbox Story Shortcuts – How to get ChatGPT to hand you 10 narrative angles for any product – no creative block, no staring at the screen
The “Little Library” Hook Formula – How a neighborhood birdhouse led to a killer sales email (and how you can do the same with everyday stories)
The “Just Talk to Me” Prompt – Bill’s go-to line that turns ChatGPT into a journalist trained to dig great stories out of your brain
What’s included:
39-minute video with subtitles
Transcript
Bob Bly
Why Bob Uses ChatGPT Like a Junior Analyst – Not a Writer
In Bob’s session, you’ll discover:
The “Strait of Hormuz Test” – How Bob turned a breaking news headline into a fully fleshed-out financial promo using one well-phrased ChatGPT prompt
The “Stock Shuffle” Shortcut – Discover the exact follow-up Bob uses to get ChatGPT to list which stocks to dump… and which to buy… based on current world events
The Personal Story Barrier – Why ChatGPT will never be able to write Bob’s Giga Pet Cemetery ad—or anything based on his real life
The $10K Napkin Principle – Why Bob refuses to outsource his writing—even if AI could “almost” match him—and what Picasso has to do with it
The “News Jacking Engine” – How Bob uses AI to scan world headlines, find hidden angles, and pitch clients in under 24 hours
The “Predictive Isn’t Personal” Principle – Why ChatGPT can remix data… but not live through the moments that make great copy great
What’s included:
28-minute video with subtitles
Transcript
Chris Orzechowski
The “Hierarchy of Copy” framework that tells you exactly what to outsource to AI – and what to keep sacred
In Chris’ session, you’ll discover:
The “Mashed Potato Brain” Line – How one absurd-but-relatable phrase helped Chris emotionally hook his audience on a cold sales page
The Email Panic Attack Prompt – What to say to ChatGPT to create emotionally raw, hilarious ad copy that still converts like hell
The “Go Nuts With It” Directive – Why Chris tells AI to go wild – and how that unlocks hooks he’d never write himself
The Emotional Specificity Trick – How Chris makes AI dig for pain point stories that feel more like therapy than marketing
The “No Funnel Needed” Proof Bullet – How Chris used AI to squash the #1 cold traffic hesitation – before prospects even voice it
The AI-Fueled Edit Process – How Chris rewrote his entire FAQ block in under 20 minutes with one prompt (and no regret)
What’s included:
35-minute video with subtitles
Transcript
Daniel Throssell
How To Beat AI-Powered Copywriters — Even If You Don’t Use AI
In Daniel’s session, you’ll discover:
The 5 Human Skills That AI Still Can’t Touch — and why doubling down on these areas is your ticket to outselling the robots (and their human handlers)
The Hook That Crushed 8 AI-Powered A-List Copywriters — how Daniel outsold a bunch of other AI-wielding affiliates WITHOUT using AI!
How To Charge More By NOT Using AI — a real ‘case study’ of one ecom agency bucking the trend in 2025
Why “AI Will Be Amazing in 10 Years” Is a Flawed Argument — and the hidden bias no one’s talking about that proves it
Why You Should Never Run a Great Hook Through AI — this sounds completely counterintuitive yet it’s true
Ways AI Market Research LIES To You — including the critical fear it always misses (that real buyers actually respond to)
What’s included:
42-minute video with subtitles
Transcript
David Deutsch
David’s AI-Driven Playbook for Turning Copy “Misses” Into Breakthrough Winners
In David’s session, you’ll discover:
The “Control Is the Enemy” Strategy – Why clinging to your best-performing copy might be the #1 thing killing your conversions (and how AI helps you beat it)
The Virtual Focus Group Trick – How David builds a 15-person AI focus group – skeptical dads, soccer moms, price-sensitive B2B buyers – and uses their feedback to stress test his copy
The Negative Space Framework – How AI finds what’s missing from your copy (like a risk-reversal, chart, or FAQ) and fills it in with persuasive precision
The Testing Like a Scientist Principle – Why guessing what’ll win is a losing game – and how AI lets you actually find the winner
The “ABC Stress Test” Setup – How to simulate 3 buyer reactions before running a single ad – and use AI to collect the verdict
The Pre-Test Persona Hack – How to make AI tear your copy apart as if it were a judgmental 55-year-old procurement officer from Ohio
What’s included:
37-minute video with subtitles
Transcript
David Garfinkel
David Garfinkel’s AI Story Generator: Real Stories, Real Results, Real Fast
In David’s session, you’ll discover:
The “Workhorse Story” Secret – Why everyday, believable moments crush epic hero’s journeys when it comes to selling with trust
The 5-Question Formula – How one dead-simple interview framework turns your experiences into short, high-converting persuasion stories
The Writing Guide Generator – David’s exact method for teaching AI to mimic your voice, tone, rhythm, and structure – with nothing more than a book or blog
The “Interview Me” Prompt – How David gets ChatGPT to ask him better questions than most copy coaches ever do – and use the answers to build killer copy
The “No Genie” Rule – Why treating AI like a magic lamp guarantees junk copy – and what to do instead to get gold
The Vibe Replicator Prompt – Why David’s AI not only mimics his writing style – but even the mood of how he talks
What’s included:
42-minute video with subtitles
Transcript
John McIntyre
7 Sneaky AI Tricks That Help Me Earn More, Save Time and Enjoy More Freedom
In John’s session, you’ll discover:
The “Thinking Before Prompting” Rule – Why the most important part of your AI workflow happens before you touch the keyboard
The Self-Interview Hack – The exact script I gave GPT to extract a brilliant prompt from my own brain, 3 questions at a time
The Prompt Refinement Loop – How I used ChatGPT to build and revise a prompt through 10+ conversational rounds
The GPT Business Builder Prompt – The command I used to brainstorm high-demand, low-complexity GPT ideas for plumbers, roofers, and tradies
The “Don’t Worship the Tool” Warning – Why your years of copywriting experience still matter more than any AI tool ever will
The Identity Injection Framework – How to stand out in a world where everyone has access to the same powerful AI tools
The Lazy Man’s Guide to Building a Custom GPT Business – Low budget, low tech and surprisingly effective
What’s included:
54-minute video with subtitles
Transcript
Jon Benson
The Free AI Tool That Interviews You – Then Turns It Into a Book Idea That Sells
In Jon’s session, you’ll discover:
The Autoresponder + Marriage Meltdown Mashup – How Jon combined two totally unrelated ideas into a coherent, compelling book using AI
The Anaphora Advantage – Why repeating a phrase like “It wasn’t the money…” hooks your reader and how Benson’s AI uses it by default
The Used Car Salesman Detector – What Benson filters out of AI-generated content to avoid cringe, hype, or 1950s sales-guy vibes
The Real Reason AI Copy Sounds Weird – And how Jon built a system to make it sound raw, emotional, and human
The No-Outline Needed Trick – How Jon lets AI build the outline for him, based on persuasion patterns baked into every bestseller
What’s included:
50-minute video with subtitles
Transcript
Lukas Fisher
The Overlooked ChatGPT Feature That Makes You 3x Faster (Almost Nobody’s Using It)
In Lukas’ session, you’ll discover:
The “Don’t Copy Paste from GPT” Rule – Why a broken paste job ruins your momentum – and what Lukas built to fix it
The Command That Pulls Headlines, Summarizes Articles, and Writes Your Newsletter – All from a single URL and a set of ultra-specific instructions
The “Teach AI to Think Like You” Blueprint – How Lukas uses heuristics to give ChatGPT a user manual for his brain
The AI ADHD Advantage – How Lukas built a system that works because his brain jumps all over the place
The “If This, Then That” Prompting Rule – How to teach AI to follow your copy instincts like a loyal ghostwriter
The Template That Writes Templates – Lukas’ meta-move to scale AI content creation across platforms
What’s included:
49-minute video with subtitles
Transcript
Rob Marsh
How Rob Builds Custom GPTs That Think Like a Pro Copywriter
In Rob’s session, you’ll discover:
The “What Do You Know About Me?” Prompt – How Rob uses one simple question to audit and clean up ChatGPT’s memory before it starts hallucinating
The Cross-Niche Collision Crisis – Why using GPT for multiple audiences (finance bros + protein powder bros) can backfire – and how to fix it with one toggle
The Strategy-First Custom GPT Method – Rob’s way of building GPTs using his brain, not OpenAI’s best guesses
The Recall Research Trick – How a $7 tool helps Rob summarize YouTube videos, build idea maps, and prep sales pages in half the time
The AI Middleman Opportunity – Why creating value layers between GPT and end users is the next frontier for copywriters
The Deep Research Shortcut – How Gemini’s new feature replaces weeks of Googling with one hyper-focused report
What’s included:
35-minute video with subtitles
Transcript
Sam Woods
How Sam Woods Uses AI to Identify $10K+ Copy Opportunities Hiding in Plain Sight
In Sam’s session, you’ll discover:
The “Highlight Reel Trap” – Why client questionnaires only give you surface-level fluff – and the AI strategy Sam uses to go 10 layers deeper
The Sales Call Goldmine Decoder – Sam’s method for turning transcripts and call recordings into high-converting angles using Claude and O3
The “Why Is This Client Great?” Prompt – How O3 reverse-engineers your top clients’ winning traits to help you find 10 more like them
The Pattern Finder Pipeline – Upload data, ask questions, get strategic insights your client didn’t even know they had
The Outreach Message Drafting Duo – Why Sam uses Perplexity to draft, then GPT-4.5 to polish into a message that actually gets replies
The Cold Outreach Personalization Hack – How AI finds something real to say in every cold message – no more generic junk
What’s included:
47-minute video with subtitles
Transcript
Shiv Shetti
How to create copy ‘power tools’ in 3 minutes or less that can potentially double or triple conversions
In Shiv’s session, you’ll discover:
The Vibe Coding Trick – Why Shiv skips devs and builds marketing tools using AI prompts and “vibe coding”
The Cartoon Ad Format That Even Hedge Funds Are Using – Why GPT-powered storyboards are dominating Meta ads right now
The “Ask Fathom” Prompt – One command that turns Zoom call recordings into email ideas, copy hooks, or even product bonuses
The Slack-to-Sales Page Flow – How one client Slack message becomes a sales email with Shiv’s AI workflow
The GPT Humor Filter – Why humor works better in storyboard format – and how to avoid cringe AI comedy
The Copywriter’s Shortcut to Originality – Shiv’s take on why AI is better at uncovering real hooks from transcripts than “being creative from scratch”
What’s included:
47-minute video with subtitles
Transcript
Tom Ruwitch
From Garbage to Gold: How Tom Gets Clean, On-Brand Output from AI
In Tom’s session, you’ll discover:
The “Framework First” Secret – Why AI outputs suck when you skip this one crucial step (and how to fix it instantly)
The Garbage Dump Problem – Why ChatGPT pulls from the worst parts of the internet – and how Tom stops it with better inputs
The Custom GPT Shortcut – Why Tom skips prompt engineering in favor of preloaded, framework-driven workflows
The Assistant, Not Engineer Mindset – How AI becomes a loyal junior copywriter (if you stop trying to make it a genius)
The Access Control Hack – Why restricting what AI reads leads to better copy every time
The Blog-to-Email Rewrite Flow – How AI turns dry blogs into juicy, conversion-ready emails in minutes
What’s included:
49-minute video with subtitles
Transcript
197$
https://www.dropdeadcopy.com/ai-june-2025/#order