- Major galley campaign, with galleys available for the sales force by request, major media, poetry media, queer-led media, booksellers and librarians; digital galleys available for download on Edelweiss
- Major media outreach, positioning this title as a singular collection of poems that will appeal to a wide range of readers, including readers interested in Dolly Parton
- Major bookseller campaign, with a focus on MIPBA-affiliated bookstores and queer-owned bookstores
- Cover reveal and preorder social media campaign in collaboration with Denver bookstore, also targeted at social media influencers who collect Dolly Parton books and art
- Newsletter promotion via the publisher to readers, sales, and academic lists of more than 30,000 contacts
- Advertising in Academy of American Poets, Lamda Literary, and MIPBA
- Major launch in Denver, with touring in Philadelphia, New York City, and Minneapolis
Nicky Beer’s latest collection of poems is a labyrinthine academy specializing in the study of subterfuge; Marlene Dietrich, Dolly Parton, and Batman are its instructors. With an energetic eye, she thumbs through our collective history books—and her personal one, too—in an effort to chart the line between playful forms of duplicity and those that are far more insidious.
Through delicious japery, poems that can be read multiple ways, and allusions ranging from Puccini’s operas to Law & Order, Beer troubles the notion of truth. Often, we settle for whatever brand of honesty is convenient for us, or whatever is least likely to spark confrontation—but this, Beer knows, is how we invite others to weigh in on what kind of person we are. This is how we trick ourselves into believing they’re right. “Listen / to how quiet it is when I lose the self-doubt played / for so long I mistook it for music.”
Real Phonies and Genuine Fakes asks us to look through the stereoscope: which image is the real one? This one—or this one, just here? With wisdom, humility, and a forthright tenderness, Nicky Beer suggests that we consider both—together, they might contribute to something like truth.
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